Brescia wins top ASAC prize


By Communications Staff
Wednesday, June 2, 2010
Brescia University College has been recognized by the Administrative Sciences Association of Canada (ASAC) for submitting the best case studies developed as teaching tools for business students.
The two case studies, authored by Management and Organizational Studies Professor Colleen Sharen, earned the Institutional Award for Case Writing Excellence at the ASAC conference at the University of Regina in May.
ASAC is the regional organization that represents Canada within the Academy of Management, which is one of the premier academic associations in management.  
Brescia’s winning case studies were among about 30 submissions. Case studies represent one track of academic activity at the conference attended by 325 delegates from around the world.  
Sharen says Brescia’s win is validation of the investment Canada’s women’s university is making in leadership and organizational studies.
“It demonstrates that Brescia is committed to management studies as a program and as a discipline. Professor Melissa Jean and I are continuing to work on research and cases,” says Sharen. “We’ve got smart, capable people at Brescia who care about the students and about the program. Winning the award allows students to understand that we have the capability.”  
Sharen adds a case study is based on a real situation in which the student assumes the role of the decision-maker who has to make a difficult decision where there are equally appealing choices.  
“Case learning is all about learning a decision-making process while learning theory,” she says. “Really, case studies are true stories, where students have to put themselves in the role of the person who has really faced such a situation. Students learn judgment, to assess quality of data, and aspects of leadership.”
Unique to the cases submitted by Brescia is the focus on women in leadership roles. Sharen says she’s written a lot of cases that feature some of the business challenges women face.  
“Each case has a specific learning objective, such as identifying franchise opportunities, and these cases also illustrate to the broader world the role that women play. In these cases, women are role models, make decisions, are leaders, and are business owners.”  
Sharen hopes to share the award-winning knowledge with a greater number of her peers by submitting the cases for publication in the Case Research Journal, published by the North American Case Research Association.

Also from this web page:


8:30 a.m. to 5 p.m.
(holidays excluded)


Helen Connell (

Jason Winders (

Paul Mayne (

Heather Travis (

Advertising Coordinator:

Denise Jones (

Off-Campus Advertising Sales:
Chris Amyot, Campus Ad (

National Advertising Representative:
Campus Plus



Western News, Suite 360
Westminster Hall
The University of Western Ontario, London N6A 3K7














Western provides the best student experience among Canada's leading research-intensive universities.